BreedQuestThe census

BreedQuest turns a photo of a dog into a breed guess. Add up those guesses, anonymously and in aggregate, and you get something no kennel club or pet-food survey has: a running read on the dogs people actually walk, not the ones they register or buy. That is the census. It reports shares of scans, never a count of the national dog population, and only ever for groups — never a pet, never a household.

Read now, and coming with launch

For researchers & press

Each edition will be aggregated, anonymised, and citable as "BreedQuest community dog census". No individual, pet, or precise-location data is ever published or shared. If you want the dataset the moment it opens, or a chart cleared for reuse, write to [email protected]. Read the methodology →

Every trait score for 458 breeds, in one downloadable file. The breed dataset →